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How to make a website an app: Simple steps for iOS & Android

TL;DR: Transforming your website into a mobile app can significantly enhance user experience and engagement. Key steps include selecting the right app builder, optimizing your website for mobile, designing a standout app icon, setting up push notifications, and publishing your app on iOS and Android platforms. Proper testing and regular updates ensure a smooth user experience, while effective promotion and user feedback management drive app success. Median.co simplifies the development process, making it accessible even for non-developers.

To transform your website into a mobile app, you need to select the right tools, optimize your website, design an app icon, implement push notifications, and publish your app on iOS and Android platforms.

These steps will convert your site into a fully operational app, enhancing user experience and interaction.

Key takeaways

  • Converting a website into a mobile app can enhance user experience and boost engagement through features like push notifications.
  • Choosing the right app builder simplifies the development process and allows even non-developers to create apps easily.
  • Proper app design and testing ensure a seamless experience across various devices, while adhering to app store guidelines is crucial for successful publication.
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How to make a website an app

Mobile apps are categorized into webview, PWA, native, and hybrid forms.

Native apps are specific to platforms like iOS or Android and offer superior performance and deeper integration with device capabilities but require more complex development.

Hybrid apps leverage web technology for faster creation but may be limited in how they interact with certain smartphone features.

Progressive Web Apps (PWAs) combine mobile app qualities with traditional websites, supporting functionalities like offline access and push notifications while maintaining versatility. Converting your website into an app can introduce new features, build greater trust among consumers, and project a more professional image.

Webview apps enable websites to function within a web application envelope — services like Median.co streamline this process. Input your URL, name your app, choose its icon, and customize settings to reflect your brand.

Providing users access through their preferred platform, whether Android or iOS, encourages customer engagement and presents seamless interaction opportunities.

Tip: When deciding between native, hybrid, webview, and PWA for your mobile app, consider your specific needs and resources. Native apps offer the best performance and integration but require more development effort and costs. Hybrid apps provide a solid balance between speed, functionality and cost. Webview is ideal for quickly making your website an app and is cost-effective, while PWAs offer the versatility of web apps with some native features.

Choose the right app builder

Choosing an appropriate app creator can make the transition seamless.

Platforms such as Median.co facilitate a swift transformation from website to app requiring minimum coding, making it manageable for individuals who aren’t developers to develop their own apps. Via a JavaScript bridge, Median also helps deliver webview apps that offer native functionality.

This method is exceptionally beneficial for small enterprises and agencies, providing them with tools they need in order to offer new sales avenues through client-oriented apps without having knowledge about how code works or investing time in ongoing upkeep.

Tip: Median.co’s App Studio simplifies app creation to make a website an app with its user-friendly interface, making it accessible even for non-developers.

Preparing your website for conversion

Before transforming your website into an app, ensure it's optimized for mobile use. A user-friendly interface that adapts smoothly across different screen sizes is crucial for a cohesive experience.

Speed up your website to improve user satisfaction and reduce bounce rates. Compress images without sacrificing quality and avoid pop-ups on the mobile version to prevent disruptions.

Adjust text sizes and ensure strong color contrast for readability. Space out links and buttons to avoid accidental taps, and place buttons within 'thumb zones' for easy navigation. A simple design with clear navigation paths helps users find information quickly on their devices.

Tip: Ensure your website is fully responsive and optimized for mobile devices to provide a seamless user experience during the conversion process.

Creating an app icon

The app icon serves as a visual gateway to your mobile app and is critical for making the app stand out in user searches within app stores. It’s important that the icon not only sets your app apart from others, but also conveys its purpose to users.

An emphasis on straightforward design can lead to better recognition and simplifies user interaction with the icon, aiding memorability across various platforms.

Guidelines set by Apple and Google must be followed when creating an app icon. For instance, Apple mandates that icons come in a 1024 1024px PNG format which will then be scaled down for different devices.

Google Play requires a 512 512px image size in a 32-bit PNG file without any rounded corners included within the design itself. Compliance with these specifications ensures compatibility of your Android app’s icon with their respective platforms’ standards.

Tip: Design a simple, recognizable app icon that looks great in both dark and light modes to cater to all user preferences.

Setting up push notifications

Push notifications are a powerful tool to boost user engagement and retention, keeping users informed about the latest updates and promotional activities.

These alerts can draw attention even when the app isn’t active, thanks to their delivery through an API that enables automatic dispatch.

Platform like Median.co offer a seamless integration with OneSignal, a leading push notification service. This plugin allows you to effortlessly set up and manage your push notifications, ensuring timely and relevant messages reach your users.

Honoring user choices with opt-in features for push notifications not only shows respect for their preferences, but also serves to enhance engagement levels.

It allows for personalized notification strategies aimed at particular users or segments, making sure the content of your messages is both pertinent and opportune in order to maintain user interest in your app.

Tip: Leverage OneSignal's advanced segmentation features in Median.co to send highly targeted push notifications that boost user engagement and retention.

Customizing your app's design

Ensuring that the design of your app is in sync with your website’s brand identity is crucial for user recognition.

Color scheme generation tools such as Coolors and Adobe Color are useful for creating palettes that compliment your brand.

Maintaining uniform typography across platforms strengthens the brand message and enhances the overall experience for users.

To achieve a seamless user journey, it’s important that the app reflects the layout found on the website, providing a familiar navigational experience to users.

Platforms like Median.co offer an intuitive interface which allows for straightforward customization of apps to make them consistent with your brand’s aesthetics.

Customizing your app to mirror your website’s branding is essential for instant user recognition.

Tip: Regularly review and update your app's design to align with current trends and user preferences. A fresh and modern design can significantly enhance user engagement and satisfaction. Use user feedback to make informed design improvements and keep your app visually appealing.

Testing your app

Ensuring that your app operates seamlessly on mobile devices, it’s critical to conduct real-world testing. Verifying that the app is functional across a range of screen sizes helps confirm consistent performance on diverse devices.

It is crucial to carry out performance evaluations, with an emphasis on delay and stability metrics, before releasing updates.

Apps that are not properly fine-tuned for various screen dimensions may lead to display problems, user dissatisfaction, and consequently a drop in user retention numbers.

Tip: Conduct beta testing on both iOS and Android platforms to gather diverse user feedback and identify platform-specific issues before the official release.

Publishing your app on app stores

To prepare your app for release on app stores, you need to complete several key tasks to optimize it for user engagement.

This involves refining the product page of your app by enhancing its title, icon, and summary prior to submitting it.

Ensuring that the launch screen is customized helps in keeping a cohesive brand experience across both the website and the application.

Using services like Median.co simplifies this process significantly. Median manages the technical details involved in publishing, ensuring your app meets all necessary guidelines for both the Apple App Store and Google Play Store.

This hands-off approach allows you to focus on refining your app’s content and design, while Median.co handles the submission and review processes for you.

Publishing to the Apple App Store

To avoid delays when submitting your iOS app to the Apple App Store, make sure it adheres to all of Apple’s guidelines, including content policies and technical specifications. Providing complete information upfront can help expedite the review process.

An iOS app undergoes a review that lasts about one week before becoming available on the App Store. This timeframe could extend to two weeks if reviewers need additional clarification or have numerous inquiries regarding your application.

Tip: Ensure your app's metadata (title, description, keywords) is optimized for search to increase visibility and downloads.

Publishing to the Google Play Store

Ensure that your app meets Google Play’s policies and guidelines before submitting it, which encompasses following content rules and meeting technical specifications.

Craft your app’s store presence with an appealing title, description, screenshots, and promotional imagery to draw in users. Use the Google Play Console for prepping your app for launch by arranging its APK or AAB file.

Once submitted, Google will conduct a review of your app to verify adherence to their standards. This evaluation may take anywhere from several hours up to a few days.

Tip: Regularly monitor user reviews and answer their feedback. Addressing user concerns and implementing suggested improvements can significantly enhance your app’s reputation and user satisfaction.

Managing app updates

Keep your app updated to maintain functionality and relevance. While website changes show up instantly in the app, updates to the app name or icon need to be pushed out.

To encourage users to adopt new versions, especially for critical fixes, integrate prompts within the app. Track key metrics like push notification opt-in and click-through rates to measure success.

Tailor push notifications to user behaviors and preferences for better engagement.

Tip: Regularly update your app to fix bugs, improve performance, and introduce new features to keep users engaged and satisfied.

Summary

Making a website into an app can significantly enhance your business’s reach and user engagement. From choosing the right app builder, to customizing your app’s design and publishing it on app stores, each step is crucial for a successful conversion.

By taking the time to prepare your website, create an engaging app icon, set up push notifications, and thoroughly test your app, you can ensure a smooth app development process.

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Frequently asked questions

How long does it take to publish an app on the Apple App Store?

Publishing an app on the Apple App Store typically takes one to two weeks, although delays may arise if the reviewers have questions about your app.

Ensure your app meets all guidelines to facilitate a smoother review process.

Are there any costs associated with app updates?

When you are creating updates for your app and releasing them, there are no extra charges associated with this process.

Should you choose to provide updates to your app, it can be done without the burden of additional costs.

What are the benefits of converting a website into a mobile app?

Converting a website into a mobile app can enhance user experience, increase engagement through features like push notifications, and provide offline access. It also allows for deeper integration with device capabilities and can project a more professional image for your business.

How do push notifications enhance user engagement?

Push notifications keep users informed about the latest updates, promotions, and activities, even when the app isn’t active. They can draw attention and encourage users to engage with the app regularly. Personalized notifications can further increase relevance and user interest.

How important is testing before publishing an app?

Testing is crucial to ensure that your app operates seamlessly across various devices and screen sizes. It helps identify and fix performance issues, ensuring a smooth user experience. Beta testing on both iOS and Android platforms can gather diverse feedback and identify platform-specific issues before the official release.

How can I promote my newly launched app?

Promoting your app can be achieved through various channels, such as social media campaigns, email marketing, influencer partnerships, and app store optimization (ASO). Leveraging these strategies can help increase visibility and downloads.

How can I monetize my mobile app?

Monetization strategies for mobile apps include in-app purchases, subscription models, advertising, and offering premium features. Choosing the right strategy depends on your app's target audience and overall business goals.

*DISCLAIMER: This content is provided solely for informational purposes. It is not exhaustive and may not be relevant for your requirements. While we have obtained and compiled this information from sources we believe to be reliable, we cannot and do not guarantee its accuracy. This content is not to be considered professional advice and does not form a professional relationship of any kind between you and GoNative.io LLC or its affiliates. Median.co is the industry-leading end-to-end solution for developing, publishing, and maintaining native mobile apps for iOS and Android powered by web content. When considering any technology vendor we recommend that you conduct detailed research and “read the fine print” before using their services.*
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